We help craft your story. We help find your voice. We help find the best you of you. And then we amplify it — online, on air, and in person. Thirty years of mastering audiences for a living. One agency that does the whole thing.
Most agencies start with the ad buy. We start with the story — because a great story running on the wrong message is just expensive noise. We find your story, build the message, and then put the full weight of Google, Meta, video, and 30 years of broadcast mastery behind it.
Search, Video, Performance Max, and Local — managed at the API level through our Google Ads MCC. We see everything the standard dashboard hides and optimize what it can't touch. Claude AI monitors every campaign, every single day.
Facebook and Instagram campaigns with creative strategy included. Custom audiences, lookalikes, retargeting — built from actual data, not guesswork. Advanced Media and Marketing is a verified Meta Business Partner with direct access.
Your campaigns are monitored every single day — not monthly, not weekly. AI-assisted analysis catches budget drift, creative fatigue, and conversion drops before they cost you. The tool amplifies the strategy. The strategy is still human, still experience-driven, still built on 30 years of knowing what moves audiences.
Google Local Services Ads for automotive, veterinary, home services, and legal. We have deep expertise in every industry we serve — and a confidential division for political advertising. Contact us separately for political work.
Rusty Humphries spent 30 years commanding 1.7 million listeners per broadcast — not by buying reach, but by crafting messages people couldn't tune out. That skill is available to your brand, your business, and your people.
Commercial spots, brand campaigns, social video, and aerial drone cinematography. FAA Part 107 certified and fully insured. From scripted 30-second ads to long-form brand narratives — shot, edited, and optimized for the platform it runs on.
How you come across on screen and on the air determines whether people trust you — or move on in three seconds. Rusty has coached executives, celebrities, and public figures on presence, delivery, and connection. One session changes how you perform permanently.
Most businesses have a product. Very few have a message. Rusty builds the message — the narrative frame that makes your brand, your pitch, or your personal story land differently than every competitor saying the same thing. From tagline to talk track, from elevator pitch to full campaign brief.
Being online isn't enough — you need to be felt online. Rusty built Suzanne Somers' digital presence into a multi-million dollar platform and took Chuck Woolery's podcast from nothing to one of the most-listened-to shows online. He applies the same audience psychology to your brand, your profile, and your content strategy.
Any agency can talk about strategy. These are real platforms, live today, built by the same person running your campaigns. From a therapeutic app for veterans to an AI accountability system running on a car dealership floor — this is what it looks like when story, technology, and 30 years of communication mastery operate at the same level.
Built for car dealerships. Salespeople post videos — the AI system tracks, validates, and displays a live TV leaderboard on the showroom floor. Zero manual tracking. Running at Peoria Ford, Peoria, AZ. Scales to any rooftop in under a week.
Visit caristhestar.com →A $360/year clinical-grade AI application for combat veterans. Trauma-informed design. Evidence-based interaction patterns. VA-therapist-level quality standards. This is what it looks like when AI is built at the highest possible human stakes.
Visit coachjeff.ai →A comprehensive veteran resource directory connecting former service members to benefits, services, and community support nationwide. Launched April 2026. Currently in the process of achieving 501(c)(3) nonprofit status — proof that this work is driven by more than business.
Visit helpavet.us →The platform behind Coach Jeff and Coach Rusty. Built on the belief that AI should create real relationships — not just complete tasks. The same AI architecture and thinking that powers these human connections powers our advertising intelligence.
Visit mybffcoach.com →Full digital strategy and ongoing advertising management for a veterinary practice. One of our active client relationships — demonstrating real industry expertise, not just portfolio work.
Claude AI monitors your campaigns every single day. Automated alerts for budget pacing issues, CTR drops, and conversion anomalies — before they cost you real money. Traditional agencies check in when you call.
Direct connection to the Google Ads API and Meta Marketing API. You get exactly what the platform offers — not a filtered version sold back through an intermediary's interface with a markup on top.
The Rusty Humphries Show ran on 350+ affiliates because audiences trusted it. That same understanding of what makes people act — not just scroll past — drives every strategy we build. No algorithm replaces knowing why people buy.
No mystery fees. No percentage-of-spend structure that incentivizes us to burn your budget faster. You know exactly what you're paying, what it does, and what we change if it stops working.
Mariah Carey. Billy Joel. Charlie Sheen. Mel Brooks. Rush Limbaugh. Amy Grant. Tony Orlando. Marco Rubio. Wilson Phillips. Ryan Seacrest. Chuck Woolery. Suzanne Somers. These aren't name drops. This is what 30 years of being the person people trust looks like.
























CPAC
Americans for Prosperity
C-SPAN
17 consecutive years · America's Top 100 Talk Show Hosts
People don't act on facts.— Rusty Humphries · 30 years of evidence
They act on feeling understood.
The story is the most powerful form of communication known to man. Rusty Humphries built a career on that belief — and built it into 350+ national radio affiliates, 1.7 million nightly listeners, and 17 consecutive years on America's Top 100 Talk Show Hosts list. He didn't get there by buying reach. He got there by crafting messages people couldn't tune out.
That skill is the engine behind Advanced Media and Marketing. Rusty helps people find their voice, craft their story, and find the best version of themselves — then amplifies it online, on air, and in person. He's done it for Suzanne Somers. For Chuck Woolery. For businesses and public figures who needed someone who actually understands audiences — not just ad platforms.
He's trained in persuasion science under Robert Cialdini. He writes, coaches, shoots, and runs campaigns himself — no account managers, no middlemen, no one who's never stood in front of a microphone. The insight behind everything: people don't act on facts. They act on feeling understood.
The things Rusty learned mastering audiences for a living — about story, voice, presence, and why most brands never break through. Read them for free.
Most businesses lead with the product. That's the mistake. The story is the strategy, and if you don't have one, you're just buying reach for a message nobody feels.
Read → PerformanceOn air you have seven seconds. On social you have three. Most people spend both clearing their throat. Here's what to do instead.
Read → Audience PsychologyRush didn't have the best information. He had the best connection. There's a difference, and it's the difference between 30 listeners and 30 million.
Read → Voice & TalentHe walked in as a kid who wanted to be on the radio. He left with a framework for how to make an audience feel like you're talking only to them.
Read → AI & CommunicationEveryone's leading with AI like it's the point. It's not. AI amplifies your story. If your story is weak, AI just makes the weakness louder, faster, and cheaper.
Read → Digital PresenceEveryone is online. Very few people are felt. The difference between a brand that converts and one that disappears is whether the audience feels seen — not just targeted.
Read → Broadcast vs. DigitalMorning radio built stunts over four weeks. MrBeast delivers the payoff in 41 seconds and moves to the next one. The audience hasn't gotten lazy — the rules changed. Are you still broadcasting like it's 1994?
Read →Tell us about yourself — what you do, who you're trying to reach, and what's not landing. We come back with specific direction. Not a proposal that takes three weeks. Direct, honest, and built around your voice.